Friday Jul 13, 2018
9:00 AM - 12:00 PM EDT
July 13, 2018 9AM - 12PM
Nova Southeastern University - Orlando
4850 Millenia Boulevard, Orlando, FL 32839
FREE
407-264-5601
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This presentation will discuss why branding is important for non-profit
organizations and provide an overview discussing the different types of
intellectual property (trademark, copyright, trade secret and patent) as well
as how to identify them.
Non-profit professionals will learn about the steps
in the trademark application process and the costs involved with obtaining,
maintaining, and enforcing a federally registered trademark. You will also
discover best practices to control brands, avoid trademark infringement,
and what to do if you receive a cease and desist letter.